Why Your Business Needs a Facebook Page With Positive Customer Reviews

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Facebook, if used properly, can prove to be an efficient platform for promoting your business, reaping the benefits of referrals and increasing brand awareness.  Your Facebook business page can provide a lot of valuable features to help your business grow … Continue reading

Common Challenges That Businesses Face in Managing Their Online Reputation

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Online reputation management has become a necessity for businesses that are dependent on the Internet for selling their products. The base of any online business is its reputation, and therefore one negative online review by a dissatisfied customer can affect … Continue reading

This Holiday Season Empower Your Happy Customers to Spread the Good Word About You

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The most powerful tool to expand your customer base is, of course, positive feedback from existing happy customers. There’s no better way to improve your brand’s image! A number of studies in the past have indicated that buying is an … Continue reading

How Much Does it Matter for Your Business to Appear on the First Page of Google Search?

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Google Search has dominated the search engine market ever since it was introduced in 1997. The market share of Google Search was 89.44 percent in the first quarter of 2016, which makes it the most popular search engine worldwide. Therefore, … Continue reading

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Why Is it Important to Monitor Online Reviews for Your Business ?

Social media: an incredible growth opportunity for business owners – but a complex one. There are more options available than ever. Do you need a profile on Instagram? Should you get on Snapchat before it gets too big? Should you … Continue reading