Online reviews hold tremendous power, more than any other mode of marketing. According to BrightLocal, nearly 92 percent of customers often read online reviews. Also, more than 88 percent of customers trust online reviews more than they trust personal recommendations … Continue reading
Search engine optimization (SEO) is all about staying one step ahead of your competitors. Moreover, one of the proven ways to accomplish competitive dominance is to understand how search engines are changing and adjust your SEO strategy accordingly. The SEO … Continue reading
Online reputation management is crucial to businesses. The more popular your brand, the more critical it will be to keep checks on it, and the more time and resources it will consume. If people are talking about your brand online, … Continue reading
With over 4 billion Internet users worldwide spending more than nine hours consuming information every day, what customers read about you online has a significant impact on your brand image and revenue. The ratings and reviews of your brand will … Continue reading
Before choosing your company to do business with, most potential customers will search for your business online to see what other people are disclosing about their experiences with you. Needless to say, online reviews play a significant role in attracting … Continue reading
The good thing about social media is that it has empowered customers. But the not-so-good part comes when the customer starts making unreasonable and unethical demands. What can you do when a customer threatens to write negative reviews online if … Continue reading
How many of you have honest customer reviews of your products and services on review sites? Here, we are not referring to the cherry-picked customer testimonials that sing praises about how your products changed their life. We are talking about … Continue reading
Though Facebook is not the only social network, with more than one billion active users globally, it seems to be the most popular one. A recent Shareaholic report discovered that Facebook drives more website traffic as compared to any other … Continue reading
Almost 80 percent of consumers trust online review sites more than personal recommendations, and more than 75 percent of consumers confessed that positive reviews make a brand look more credible. The biggest reason we search for online reviews is to … Continue reading
Nearly 90 percent of customers read online reviews, and 88 percent of customers have faith in online reviews more than they believe personal recommendations. Not just this, but a customer may spend 31 percent more on a product that is … Continue reading
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Nearly 90 percent of customers read online reviews, and 88 percent of customers have faith in online reviews more than they believe personal recommendations. Not just this, but a customer may spend 31 percent more on a product that is … Continue reading
