Have you ever looked up a local restaurant’s online reviews before booking a table there? Did the feedback that you read influence your decision in any way? Your customers will do that same thing when searching for products and services … Continue reading
At a time when tweets and online reviews are way too familiar, your online reputation is more vulnerable than ever. A negative online review or a scathing tweet is bad enough for a large corporation, but for a small business, … Continue reading
Social media has given the customer the ability to take charge of the conversation and offer instant feedback to your business and offerings. Instantly visible to your customer service team, it is essential to let customers know you have seen … Continue reading
It takes years of strategies and efforts to build a strong online reputation for your business, and only a few seconds for an online reputation to be strained. Building a strong reputation and a healthy relationship with your customers that … Continue reading
Building and managing your online reputation is not only crucial; it is essential for your small business. Social networks, online marketing, search engine optimization and other proven marketing tactics can boost your online presence and help you find potential customers. … Continue reading
Google My Business listings are a great way of attracting visitors to your website, and to your business. However, since this is an automated system, a lot can go wrong with your online listings, and they can be difficult to … Continue reading
The reputation of a business is critical to its survival. The trust and support of your customers can have a direct and significant effect on your business’ bottom line. In recent years, the importance of online reputation has become increasingly … Continue reading
There are so many marketing strategies you could use to convince potential customers to buy from you. You could write appealing content to make them desire your products and services. You can develop a strong value proposition to differentiate your … Continue reading
Content and online reputation are intricately linked. Words, expressed verbally or penned, have the power to influence, inform and change people’s behavior. A well-written piece of information can work to build customer trust and establish your brand as authoritative. Here … Continue reading
In an ideal world, customers would navigate directly to your website any time they wanted to buy a product similar to what you sell. However, the reality is today’s customers have limitless options when it comes to researching and purchasing … Continue reading
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In an ideal world, customers would navigate directly to your website any time they wanted to buy a product similar to what you sell. However, the reality is today’s customers have limitless options when it comes to researching and purchasing … Continue reading
